The $4 Million Question
2003: Shivers signed the sport's first 7-figure deal – changing bull riding economics forever.
$3.2 Million in Winnings
• 2x PBR World Champion • 32 event victories • Still top 10 all-time earners
Business Empire
Investments include: • Shivers Rodeo Co. (stock contracting) • Louisiana cattle ranch • Real estate portfolio
The Broadcasting Paycheck
Years as CBS/PBR analyst added: • $200K+ annual salary • National recognition • Endorsement leverage
Still Cashing Checks
Lifetime deals with: • Resistol Hats • Wrangler Jeans • Yeti Coolers
Lifestyle & Legacy
• Family-focused in Louisiana • Coaching next generation • Philanthropy through bull riding
Could You Follow His Path?
Tag someone who needs financial rodeo wisdom! #CowboyMoney