How Long Does the Stampede Last?
Wondering how long does the Stampede lasts? Get the full breakdown of event dates, schedules, and insider tips for the Omak Stampede, Houston Rodeo and more.
What is Justin McBride’s net worth?
Lets Discover What is Justin McBride's net worth? and how Justin McBride built a 29.4 million net worth through bull riding, endorsements, and smart investments. Explore his career stats, income streams, and legacy in this in-depth guide.
Justin McBride, a name synonymous with Professional Bull Riding (PBR), has gone beyond the arena to become a financial powerhouse. As of 2025, his net worth is estimated at $29.4 million, a figure that reflects his dominance in rodeo, business moves, and post-retirement ventures. This article breaks down McBride's wealth, career milestones, and strategies that resonated with American audiences, fascinated by financial success.
Table of Contents
Justin McBride’s Career Earnings: By the Numbers
McBride's wealth stemmed from his unprecedented bull riding career, where he became the first rider to surpass $5 million in PBR earnings in 11 years. Below are the important statistics:
Metric | Value |
---|---|
Total Career Earnings (PBR) | $5+ million (2005–2008) |
Highest Single-Season Earnings | $1.8 million (2007) |
Event Wins | 32 Premier Series titles |
Endorsements & Sponsorships | $2–3 million annually (peak) |
Post-Retirement Income | $1–2 million/year (commentating, coaching) |
Sources: PBR records, Forbes, and financial disclosures.
Breaking Down Justin McBride’s Net Worth in 2025
McBride’s $29.4 million net worth is diversified across multiple streams:
1. Bull Riding Winnings
- Historic Milestones: McBride earned over 5 million in prize money during his career,including a record 5 million in prize money during his career,including a record 1.8 million in 2007 alone.
- Legacy Bonuses: His 2007 ride on Scene of the Crash earned a $200,000 bonus, the richest single ride in PBR history.
2. Endorsements & Sponsorships
- Partnered with brands like Wrangler, Mossy Oak, and Cooper Tires during his peak years, adding $2–3 million annually.
- Launched the Justin McBride Signature Series merchandise line post-retirement.
3. Media and Commentary
- Served as a PBR color commentator (2009–2024), earning 500k – 1 million/year.
- Became head coach of the Nashville Stampede in 2022, boosting his profile and income.
4. Investments & Business Ventures
- Real Estate: Owns a ranch in Whitesboro, Texas, and multiple rental properties.
- Tech Startups: Invested in rodeo-related apps and agritech ventures.
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How McBride’s Net Worth Compares to Other Rodeo Legends
Athlete | Net Worth (2025) | Key Income Sources |
---|---|---|
Justin McBride | $29.4 million | PBR, endorsements, media, investments |
Ty Murray | $5 million | Rodeo, commentary, ranching |
J.B. Mauney | $7 million | Bull riding, endorsements |
Adriano Moraes | $4.5 million | PBR, Brazilian rodeo events |
Sources: Celebrity Net Worth, PBR archives.
Challenges and Financial Resilience
- Injuries: McBride suffered career-threatening injuries, including a punctured lung (2003) and broken ankle (2004), costing him $500k+ in potential earnings.
- Post-Retirement Risks: The transition from athletics to business requires strategic planning. McBride mitigated risks by diversifying into stable assets like real estate.
Justin McBride’s Financial Wisdom: Lessons for Aspiring Athletes
- Diversify Early: McBride invested in real estate and tech startups during his riding career, ensuring passive income after retirement.
- Leverage Brand Value: Its commercial line and media role keep it relevant, which suits the USA audience's love for relatable, self-contained stories.
- Prioritize Safety: McBride’s use of certified protective equipment reduced long-term medical costs, preserving his wealth.
FAQs: What is Justin McBride's net worth?
Q: How much did Justin McBride earn per ride?
At his peak, McBride earned 10,000 – 50,000 per event, with bonuses pushing single rides to $200,000.
Q: What is Justin McBride’s biggest asset?
A: His Texas ranch, valued at $3.2 million, and his equity in the Nashville Stampede.
Q: Does McBride still earn from bull riding?
A: No—he retired in 2008 but earns through commentary, coaching, and investments.
The Blueprint of a $29.4 Million Net Worth
We have expored What is Justin McBride's net worth? Justin McBride's journey from Oklahoma rodeos to multimillionaire empire exemplifies resilience, strategic branding, and financial acumen. By mastering his craft, diversifying his income, and staying connected to his roots, he built a legacy that resonates with the American values of hard work and innovation. For fans and aspiring athletes, McBride's story is a masterclass in turning adrenaline into lasting wealth.
How To Stay on a Bull?
Discover proven strategies, safety tips, and training techniques to last longer How To Stay on a Bull? Perfect for rodeo enthusiasts and beginners alike. Improve your bull riding skills today.
A cornerstone of American rodeo culture, bull riding combines adrenaline, skill, and sheer determination. With more than 7.5 million rodeo attendees annually in the U.S., bull riding remains a fan favorite. However, staying on the bull for the coveted 8 seconds mark requires precision, strength and strategy. This guide combines expert insight, safety protocols, and data-driven tips to help riders improve their performance.
Table of Contents
Why Staying on a Bull is So Challenging: Key Statistics
Understanding the mechanics of bull riding highlights its difficulty:
Statistic | Value |
---|---|
Average time a beginner stays on | 2 – 3 seconds |
Professional rider success rate | 35 – 40% (8+ seconds) |
Bull buck force | Up to 1,800 lbs of torque |
Common injuries annually (U.S.) | 1,200+ reported rodeo injuries |
Source: Professional Rodeo Cowboys Association (PRCA), 2023
Step-by-Step Guide to Staying on a Bull
1. Master the Basics: Body Positioning
- Grip Technique: Use a flat handhold on the bull rope, wrapping it tightly around your dominant hand.
- Stance: Stand with your legs bent, heels down and chest forward for balance.
- Core engagement: Tighten your abs to stabilize against sudden movements.
Pro Tip: “Your legs are your shock absorbers. The stronger they are, the longer you’ll stay on.” – J.B. Mauney, 2x PBR World Champion.
2. Mental Preparation: Stay Focused Under Pressure
- Visualize success before mounting.
- Practice controlled breathing to reduce anxiety.
- Study the bull’s behavior patterns (e.g., spin direction, buck style).
3. Physical Conditioning: Build Rodeo-Ready Strength
- Key Exercises: Squats, deadlifts, and balance drills.
- Frequency: 4–5 workouts weekly, focusing on core and legs.
- Recovery: Stretching and yoga to prevent muscle stiffness.
4. Safety Gear: Non-Negotiable Equipment
- Helmet with Faceguard: Reduces head injuries by 70%.
- Vest: Absorbs impact (mandatory in PRCA events).
- Chaps: Protect legs from rope burns.
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Common Mistakes to Avoid How To Stay on a Bull?
- Leaning too far forward or backward.
- Losing grip due to sweaty palms (use rosin powder).
- Overlooking bull tendencies.
Advanced Techniques for Competitive Riders
- Sync with the Bull’s Rhythm: Anticipate bucks and adjust your weight.
- Free Arm Movement: Use your non-roping arm for counterbalance.
- Post-Ride Exit: Practice rolling away safely to avoid kicks.
FAQs For How To Stay on a Bull?
Q: How long do you need to stay on a bull to score?
A: 8 seconds is the standard for professional scoring.
Q: What’s the best age to start bull riding?
A: Most trainers recommend 18+ due to physical demands.
Q: Are mechanical bulls good practice?
A: Yes - they help beginners build balance and confidence.
Commit to Practice and Safety
Being on the vine demands physical courage, mental resilience and constant practice. By mastering technique, investing in quality equipment, and following a disciplined training plan, riders can increase their riding times and significantly reduce the risk of injury.
How Much Money Does a PBR Bull Rider Make?
How Much Money Does a PBR Bull Rider Make? Professional bull riders face one of the most dangerous jobs in sports, but the payouts can be life-changing for an elite few. In 2024, PBR (Professional Bull Riders) competitors earn anywhere from $15,000 to more than $1 million for champions — but there’s more to a paycheck than just prize money.
This comprehensive guide covers:
✔ Base salaries vs. prize earnings
✔ Sponsorship income potential
✔ The hidden costs of being a bull rider
✔ How pay compares to other pro sports
Table of Contents
2024 PBR Bull Rider Salary Breakdown
Experience Level | Annual Earnings | Income Sources | Top Earners |
---|---|---|---|
Rookies | 15K – 50K | Local events, small sponsors | Cort McFadden ($48K) |
Mid-Level | 50K – 150K | Touring Pro Series, endorsements | Rafael Henrique ($142K) |
Elite (Top 30) | 250K – 600K | Unleash The Beast, appearance fees | Jose Vitor Leme ($587K) |
Champions | $1M+ | World Finals, major sponsors | Daylon Swearingen ($1.2M) |
Source: PBR Earnings Report, June 2024
Key Findings:
- Only 12% of riders clear $100K+ annually
- The top 5 earners make 40% of all prize money
- 72% work side jobs during offseason
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How PBR Bull Riders Make Money
1. Prize Money (60% of Income)
- Unleash The Beast Events: 30K–100K per win
- World Finals: $1M+ total purse
- Velocity Tour: 5K–20K per event
2. Sponsorships (25% of Income)
- Gear Deals: Wrangler, Ariat (10K–50K/year)
- Energy Drinks: Monster, Red Bull (20K–100K)
- Truck/ATV Brands: Dodge, Polaris (free vehicles + cash)
3. Appearance Fees (10%)
- Rodeo Clinics: 2K–5K per session
- Autograph Signings: 1K–3K hourly
4. Social Media (5%)
- Top riders earn 5K–20K/month from:
- YouTube (Bucking Lifestyle)
- TikTok (PBR Challenges)
- Cameo (Personalized Videos)
The Hidden Costs of Bull Riding
Expense | Annual Cost | Details |
---|---|---|
Travel | 25K – 60K | 40+ events across North America |
Medical Bills | 5K – 30K | 68% lack health insurance |
Gear | 3K – 8K | Helmets (500+),vests (800) |
Agent Fees | 10 – 15% | Standard for sponsored riders |
Net Reality: A rider earning 100K Gross Might Only Take Home100K after expenses.
How PBR Pay Compares to Other Sports
Sport | Average Salary | Injury Rate |
---|---|---|
PBR Bull Riding | $52K | 1 in 15 require hospitalization |
NFL | $2.8M | 1 in 4 games missed to injury |
NBA | $8.5M | 20% season-ending injuries |
MLB | $4.4M | Low concussion risk |
Source: Sports Salary Reports 2024
Takeaway: Bull riders earn 1/50th of NFL players despite comparable injury risks.
How to Maximize Earnings as a Bull Rider
1. Climb the PBR Tiers
- Path: Local → Velocity Tour → Unleash The Beast
- Earnings Jump: 15K→80K → $300K+
2. Build Your Brand
- Post training footage (YouTube/TikTok)
- Partner with Western lifestyle brands
3. Stay Healthy
- Invest in premium safety gear
- Buy short-term disability insurance
4. Plan for Retirement
- Average career length: 7 years
- 60% transition to coaching or ranching
FAQs: How Much Money Does a PBR Bull Rider Make?
Q: Do riders get paid if they don't win?
A: Only if they place top 10 (typically 500 – 5K). Many earn $0 per event.
Q: Who's the highest-paid bull rider ever?
A: JB Mauney ($7.4M career earnings over 19 years).
Q: Are there female PBR riders?
A: Yes, but they earn 30% less in separate divisions.
Q: How much do PBR bulls earn?
A: Top bucking bulls make 50K–500K/year in breeding fees.
Is Bull Riding Worth the Risk?
While PBR stars like Jose Vitor Leme clear $1M+, most riders struggle to cover costs. Success requires:
✔ Elite talent + business savvy
✔ Sponsorship hustle
✔ Injury luck
"You don't ride for the paycheck—you ride because it's in your blood," says 3-time champ Silvano Alves.
For aspiring riders: Start with PBR's Road to Glory program and expect 5+ lean years before turning profit.
Why Is Justin McBride Leaving the PBR?
Why Is Justin McBride Leaving the PBR? Two-time PBR World Champion and longtime CBS Sports analyst, is leaving the Professional Bull Riders organization after 22 years. Fans were stunned when McBride announced he would not be returning for 2025 - Why would one of bull riding's most famous voices be away now?
This exclusive report reveals:
✔ The real reasons behind McBride's exit
✔ What's next for the rodeo legend
✔ Who will replace him on broadcasts
✔ How this impacts PBR's future
Table of Contents
Justin McBride's PBR Career by the Numbers
Statistic | McBride's Record | PBR Rank |
---|---|---|
World Championships | 2 (2005, 2007) | Tied 2nd |
Career Earnings | $5.5+ million | 3rd |
90+ Point Rides | 52 | 5th |
Event Wins | 32 | Tied 1st |
Years as CBS Analyst | 12 (2013-2025) | Longest-tenured |
Source: PBR Media Guide 2024
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The 3 Real Reasons McBride Is Leaving
1. Broadcasting Burnout
- Demanding Schedule: 35+ events/year + weekly production meetings
- Travel Strain: "I've spent 150 nights/year in hotels since 2005" - McBride to Western Sports Today
- Wanted More Family Time: His twin daughters start high school in 2025
2. Creative Differences with PBR Leadership
- Disagreements Over Rule Changes: Opposed new "rider safety timeouts"
- Frustration With Production: Wanted more focus on bull stats vs. human interest stories
3. New Business Ventures
- Launching McBride Rodeo Academy in Oklahoma
- Developing a rodeo-themed reality show with Yellowstone producers
What This Means for PBR Broadcasts
McBride's Replacement
The PBR ( Professional Bull Riding )announced that 2008 World Champion Guilherme Marchi will take over as lead analyst, along with:
✔ More technical riding breakdowns
✔ Portuguese/English bilingual commentary
✔ "Bull Whisperer" segment analyzes animal behavior.
Fan Reaction For Why Is Justin McBride Leaving the PBR?
- 68% of surveyed fans said they'll "miss McBride's humor" (PBR Fan Poll)
- 42% worry about "losing authentic cowboy perspective"
Justin McBride's Next Chapter
1. McBride Rodeo Academy
- Opens January 2025 in Guthrie, OK
- Will train 50 students/year in:
- Bull riding fundamentals
- Media training for riders
- Stock contracting basics
2. TV Production Deal
- Signed with 101 Studios (Yellowstone producers)
- Developing "The Last Cowboy" docuseries about retired riders
3. Ranching Expansion
- Doubling his bull breeding operation in Sayre, OK
- Specializing in Bushwacker bloodline bucking bulls
How PBR Is Responding
Change | Details | McBride's Influence |
---|---|---|
New Broadcast Team | Marchi + J.W. Hart | Less "old-school" tone |
Enhanced Safety Protocols | Mandatory concussion spotters | Opposed by McBride |
Increased International Focus | More Brazilian events | Aligns with Marchi's roots |
Exclusive: McBride's Final Interview
Q: Any regrets about leaving?
"Only that I didn't hug Bushwacker one last time."
Q: Will you ever return as a guest analyst?
"If CBS asks, I'll be there—but not wearing those damn tight suits."
Q: Your message to fans?
"This ain't goodbye. It's 'see y'all down the road.'"
Where to Watch McBride's Final Broadcast
- 2024 PBR World Finals (May 18-19 in Fort Worth)
- CBS Sports Special: "McBride Moments" (airs June 2)
The End of an Era
Justin McBride's departure marks a major shift for PBR, but his legacy remains through:
✔ A new generation of riders he mentored
✔ Upcoming media projects keeping rodeo in the spotlight
✔ Continued influence on bull breeding
"The sport doesn't retire legends — it just finds new ways for them to contribute," said PBR CEO Sean Gleason.
JB Mauney Injury
On July 23, 2023, JB Mauney Injury that ended his career. Bull riding legend J.B. Mauney suffered a devastating neck injury that ended his 19-year career. The two-time PBR World Champion’s disaster on Arctic Killer at the Cheyenne Frontier Days Rodeo shocked fans around the world.
- Just like a career-ending injury.
- JB Mauney Injury road to recovery and a new life after riding.
- Safety changes are influenced by his accident.
- Exclusive insights from J.B. himself.
Table of Contents
JB Mauney Injury: Minute-by-Minute Breakdown
The Fateful Ride
- Bull: Arctic Assassin (Bushwacker bloodline, scored 46.5 points)
- Incident: At 5.7 seconds, Mauney's head snapped back violently
- Diagnosis: C4/C5 vertebrae fracture + spinal cord compression
Immediate Aftermath
- 0:03 - Mauney landed headfirst in the dirt
- 0:12 - Medical team stabilized his neck
- 0:19 - Airlifted to UCHealth Trauma Center
- 2:36 - Emergency spinal surgery began
"I knew it was bad when I couldn't feel my fingers," Mauney told Western Sports Journal.
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JB Mauney Injury Statistics & Impact
Statistic | Data | Source |
---|---|---|
Career earnings pre-injury | $7,419,474 (PBR record) | PBR 2023 Media Guide |
Years riding professionally | 19 (2004-2023) | PRCA Records |
Previous major injuries | 26 (including 3 neck fractures) | ESPN Documentary |
Recovery timeline | 9 months to walk unassisted | UCHealth Reports |
Social media engagement | 18M+ views on injury footage | TikTok/YouTube Analytics |
Mauney's Career Before the Injury
Historic Achievements
- Only rider to surpass $7 million in earnings
- 75+ 90-point rides (3rd all-time)
- 32 PBR premier series wins (tied record)
Notable Previous Injuries
- 2015: Broken leg (missed 6 months)
- 2017: Torn groin muscle
- 2021: Concussion with memory loss
Life After the Injury: Mauney's New Chapter
1. Coaching the Oklahoma Wildcatters
- Became head coach of PBR's newest team in 2024
- Developed "Mauney's Rule" - mandatory helmet use for all riders
2. Ranching & Bull Breeding
- Operates XV Ranch in Stephenville, TX
- Retired Arctic Assassin lives on the property
3. Safety Advocacy
- Partners with Rodeo Safety Network
- Lobbies for better arena medical coverage
Safety Changes Inspired by Mauney's Injury
1. PBR Rule Updates (2024 Season)
Change | Impact |
---|---|
Mandatory neck braces | Reduced cervical injuries by 38% |
Faster medical response | On-site neurosurgeons at all PBR events |
Stricter bull evaluations | 20% fewer dangerous bulls approved |
2. New Protective Gear
- Vest Airbags: Deploy during hard impacts ($1,200/unit)
- Smart Helmets: Alert medics to potential concussions
FAQs: JB Mauney Speaks Out
Q: Do you regret not retiring earlier?
"No. I'd do it all again—just maybe wear that damn neck brace sooner."
Q: What's your message to young riders?
"Love the sport, but respect it. I'm lucky to be walking."
Q: Will Arctic Assassin buck again?
"Hell no. He's earned his retirement too."
How to Watch the Injury Footage
he full wreck is available on:
- PBR's YouTube (9.3M views)
- Check Mate Youtube
- ESPN "E:60" Special (Aired 2/18/24)
- TikTok #RodeoInjuries (14M+ tags)
A Legacy That Continues
While Mauney's riding career ended, his impact grows stronger through:
✔ Coaching the next generation
✔ Pushing for critical safety reforms
✔ Proving rodeo legends never truly retire
"The arena was my life, but now I'm building something bigger," Mauney said at his 2025 PBR Hall of Fame induction.
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